Thankfully, blacks make up only 13% of the US population. But you'd never think so looking at the MSM where they're shoved in your face at every opportunity. Apart from of course when day be misbehavin'. Then they get transformed into faceless, deracinated 'youth' or 'suspects'.
So what gives with Allstate Insurance? Presumably blacks, being blacks, aren't big into this insurance thing, forward or contingency planning not exactly being one of their notable characteristics. So why have them dominate in their advertising? This Dennis Haysbert guy seems to be on everything (like this and this) but there are lots more. For example when they need to demonstrate a caring family-oriented married couple they fabricate this.
Seriously, what gives? I know I've mentioned this point before, but why would a presumably ruthless sales-oriented enterprise focus a huge proportion of their advertising budget on a demographic that just won't buy their stuff? Who makes the decisions to employ black actors and models and thereby pass over their white alternatives. The agency or Allstate marketing folk? Or both?
Either way I suggest to our American friends that the next time Allstate come calling, or when you get a renewal notice from them, hit them where it hurts. And let them know why.